Chicago Collective, a major menswear trade show, requested a direct mail piece that would be impactful to its audience. After creating the CC logo, we incorporated a major element of it as the main focal point of the piece. The bold radius shape of the branded C within a die-cut and various varnishes helped the brand stand out. The result was a cutting edge approach to a traditional project.
Disciplines:
Branding
Direct Mail
Website Design
Show Directory
Signage